Top Travel & Tourism Websites in Botswana

Name: Top websites in Botswana (Travel & Tourism)
Creator: Semrush
License: https://azwa.fadxfab.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Travel & Tourism Websites in Botswana, Updated March 2026

March 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

booking.com

15.85K

91.34%14.48K

8.66%1.37K

↓7.55%

↑66.62%

Direct

flightradar24.com

9.39K

69.47%6.53K

30.53%2.87K

↑340.99%

↑144.12%

Direct

airbnb.com

5.04K

100%5.04K

-

↑53.6%

↑43.05%

Direct

skyscanner.net

3.36K

98.21%3.3K

1.79%60

↑46.06%

↑103.41%

Paid

airbotswana.co.bw

2.67K

97.76%2.61K

2.24%60

↑13.12%

↑11.73%

Search

flyairlink.com

2.6K

97.5%2.53K

2.5%65

↓35.77%

↑52.02%

Search

msccruises.co.za

2.49K

2.29%57

97.71%2.43K

↑151.47%

↑87.13%

Direct

klook.com

2.24K

97.36%2.18K

2.64%59

↑470.15%

↑1,183.18%

Direct

msccruises.com

1.99K

3.41%68

96.59%1.93K

↑1,933.67%

↑183.09%

Search

unesco.org

1.88K

100%1.88K

-

↑164.61%

↑90.29%

Referral

tripadvisor.com

1.55K

100%1.55K

-

↓24.66%

↓2.18%

Search

flightaware.com

1.54K

-

100%1.54K

↑78.65%

↓25.4%

Search

trip.com

1.35K

100%1.35K

-

↓14.92%

↑89.51%

Direct

agoda.com

1.3K

100%1.3K

-

↑6.29%

↑125.31%

Search

ethiopianairlines.com

1.28K

100%1.28K

-

↓7.39%

↑31.97%

Direct

abcglobalservices.com

1.16K

100%1.16K

-

0%

Direct

kayak.com

1.06K

100%1.06K

-

↑0.67%

↑16.2%

Referral

edreams.com

1.04K

100%1.04K

-

↑33.55%

↑61.74%

Direct

cheapoair.com

1.04K

100%1.04K

-

↑88.25%

↑35.07%

Direct

botswanatourism.co.bw

1.01K

100%1.01K

-

↓10.48%

↑52.82%

Search

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Key Insights on Top Travel & Tourism Websites in Botswana on March 2026

As of March 2026, booking.com leads Travel & Tourism in Botswana with 15.85K monthly visits. Its audience skews desktop-first (91.34% desktop / 91.34% mobile), and traffic is down month over month -7.55% and up year over year 66.62%. flightradar24.com holds second with 9.39K visits and a desktop-leaning mix (69.47% desktop / 30.53% mobile), while airbnb.com ranks third with 5.04K visits.

Across the leaders, flightaware.com is the most mobile-first (100% of visits), whereas airbnb.com is the most desktop-reliant (100%). Momentum favors yachtcharterfleet.com in the latest month (3,609.09%), while expediapartnercentral.com shows the steepest pullback.

Acquisition patterns also differ: booking.com is driven primarily by search, booking.com by direct, and booking.com by referral; overall, 52 of the top 100 sites are direct-led, 37 are search-led, and 9 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Travel & Tourism Websites in Botswana