Top Travel & Tourism Websites in Botswana

Name: Top websites in Botswana (Travel & Tourism)
Creator: Semrush
License: https://azwa.fadxfab.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Travel & Tourism Websites in Botswana, Updated May 2026

May 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

booking.com

8.82K

95.37%8.41K

4.63%408

↑12.75%

↑22.91%

Direct

airbotswana.co.bw

2.8K

100%2.8K

-

↓4.31%

↓3.61%

Direct

skyscanner.net

2.09K

100%2.09K

-

↑39.8%

↑78.41%

Direct

webtickets.co.za

1.97K

100%1.97K

-

↑476.61%

↑7.29%

Direct

tripadvisor.com

1.68K

100%1.68K

-

↑56.8%

↓19.33%

Search

time.is

1.48K

100%1.48K

-

↓12.84%

↑61.4%

Direct

flyairlink.com

1.47K

96.6%1.42K

3.4%50

↑34.55%

↑28.73%

Search

flightradar24.com

1.46K

100%1.46K

-

↓60.2%

↑71.71%

Direct

ethiopianairlines.com

1.31K

100%1.31K

-

↓2.88%

↑37.59%

Direct

airbnb.com

1.24K

93.7%1.16K

6.3%78

↓40.94%

↑18.78%

Direct

trip.com

1.18K

100%1.18K

-

↑39.05%

↑20.82%

Referral

flysafair.co.za

1.12K

100%1.12K

-

↑182.62%

↓13.5%

Referral

irctc.co.in

869

100%869

-

↑11.7%

↑1,246.99%

Search

abcglobalservices.com

744

100%744

-

↓44.23%

0%

Direct

bitc.co.bw

729

100%729

-

↑153.13%

↓4.53%

Search

intercape.co.za

723

100%723

-

↑653.13%

↓8%

Direct

expedia.com

715

88.53%633

11.47%82

↓42.06%

↓31.74%

Direct

chobeholdings.co.bw

701

100%701

-

0%

↑32.07%

Search

agoda.com

652

100%652

-

↑6.71%

↑101.92%

Direct

unesco.org

635

100%635

-

↓16.23%

↑21.56%

Search

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Key Insights on Top Travel & Tourism Websites in Botswana on May 2026

As of May 2026, booking.com leads Travel & Tourism in Botswana with 8.82K monthly visits. Its audience skews desktop-first (95.37% desktop / 95.37% mobile), and traffic is up month over month 12.75% and up year over year 22.91%. airbotswana.co.bw holds second with 2.8K visits and a desktop-leaning mix (100% desktop / 0% mobile), while skyscanner.net ranks third with 2.09K visits.

Across the leaders, africa.com is the most mobile-first (100% of visits), whereas airbotswana.co.bw is the most desktop-reliant (100%). Momentum favors intercape.co.za in the latest month (653.13%), while vfsevisa.com shows the steepest pullback.

Acquisition patterns also differ: booking.com is driven primarily by search, booking.com by direct, and booking.com by referral; overall, 44 of the top 100 sites are direct-led, 42 are search-led, and 8 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Travel & Tourism Websites in Botswana